Baby Boomer Professionals: Internet & TV Viewing Survey – Shift in Habits Bodes Poorly for Traditional TV Service Providers

Baby Boomer Professionals: Internet & TV Viewing Survey - Shift in Habits Bodes Poorly for Traditional TV Service Providers
Product Description
Overview: A couple of decades back it was the Baby Boomers driving new waves of consumer demand, but are they still at the forefront of today’s media and technology transformation?

Surprisingly so, according to the latest ChangeWave survey of 1,660 members of the Baby Boom generation - all of them business professionals between the ages of 45 and 63.
Baby Boomer Professionals: Internet & TV Viewing Survey - Shift in Habits Bodes Poorly for Traditional TV Service Providers

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Tagged with: Baby • Bodes • Boomer • Habits • Internet • Poorly • Professionals • Providers • Service • Shift • Survey • Traditional • Viewing